Kreativität außerhalb der gewohnten Aufgabengebiete – Gio Ponti

Kreativität außerhalb der gewohnten Aufgabengebiete – Gio Ponti

26 Sep, 2011

Automobile Konzepte eines bekannten italienischen Architekten… Gio Ponti

1110gp_02Lancianews has a tradition of looking at historically interesting “models”. Think of the Loosmobil by Oskar Janssen, Joe Colombo’s Flaminia prototype sketch or the series of Porsche sculptures in concrete by Gottfried Bechtold.

Gio Ponti's "Superleggera car"

Ponti’s „Superleggera car“

This time we “discovered” a model of a Touring Superleggera car by Gio Ponti in an exhibition that was at the Triennale exhibition centre in Milan:



The exhibition looks at designs, drawings, furniture, objects, architecture models and shows the rich variety of Gio Ponti’s work which started in the 1920’s.

Gio Ponti (1891 - 1979)

Gio Ponti (1891 – 1979)






The name Gio Ponti is well linked to the city of Milan. Who does not know the Pirelli tower in the centre of Milan? This skyscraper is a landmark of Milan. It was designed by Gio Ponti and operated as Pirelli’s headquarter for decades. Nowadays it has nothing lost of its former glory and sits close to the main train station as a testimony of the extraordinary quality of Gio Ponit’s design that influenced the architecture of skyscrapers around the world.

Grattacello Pirelli - 127,10 m

Grattacello Pirelli – 127,10 m




In the ’50s Gio Ponti looked into car design and came up with a proposal for a car design. As it was called the “Touring Superleggera” we think he might have been in discussions with Sign. Anderloni – but well here is an alternative: Gio Ponti thought of sculptures and furniture as Superleggera structures:



Although only a model, look closer: this is a forerunner of the modern “hatchback”! Well ahead of its time (i.e. The 1950’s) it could be right out of car design studios from the 1980’s!


Lancianews team / 09.2011

“Progetto per Automobile Carrozzeria Touring, 1953, Collezione CSAC Parma”

“Progetto per Automobile Carrozzeria Touring, 1953, Collezione CSAC Parma”


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